Cattle farming is a cornerstone of Prince Edward Island's heritage. For generations, farmers have raised livestock using a traditional and holistic approach. Even today, beef continues to be raised on small family farms. These farms resist industrial farming in their territory, preferring quality farming over quantity.
These producers embrace the essence of the island and deliver Prime or AAA quality beef. The cattle raised there maintain a peaceful, pastoral rural lifestyle, free to graze on grass grown in iron-rich soil in vast pastures, to be active, and to enjoy fresh, salty air. They are finished with high-quality grass and forage as well as the famous Prince Edward Island potatoes. Additionally, the livestock is raised without hormones or antibiotics. All these factors contribute to the distinctive taste of this exceptionally high-quality beef.
To ensure consistency in their product, producers have committed to meeting the following certification standards:
- Certified Prince Edward Island beef producers are committed to quality and flavor to produce superior quality meat;
- The cattle are raised locally on small family farms;
- All farmers raising cattle for certified Prince Edward Island beef have completed humane handling courses;
- To promote fair trade: each sale guarantees that the money goes to support livestock producers;
- The quality grades are only Prime and AAA;
- The cattle are raised without growth hormones and are antibiotic-free for at least 100 days before market;
- All animals are under 30 months old and traceable back to the birth farm.
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BLUE DOT RESERVE
In addition to the AAA and Prime grade beef offered by certified Prince Edward Island cattle, there is also the Blue Dot Reserve grade, which comes from the top third of Prime level cattle. They are carefully selected to offer the most delectable beef. Indeed, Blue Dot Reserve certified cattle offer even superior marbling and an exceptional taste.
