Ferme la Rose des vents

Located in Mont-Laurier in the Laurentians, the family business Ferme la Rose des vents raises poultry in a large space, fed only with plant-based grain feed and without antibiotics for three generations.

The adventure began in 1979 when Jean-Guy Lacelle and his partner Diane took over the family dairy farm. A few years later, the family grew with four children who would inherit their passion for the great outdoors and agriculture.

A wind of change blows over the farm in 2000 and the family sells the dairy herd in order to redirect their vocation by becoming beef and grain chicken producers instead.  

In 2004, major decisions are once again imposed when the freezer and the chicken coop are devastated by a fire. At that time, their daughter Geneviève returns from her studies in butchery and cooking. They thus decide to embark on a new adventure and open a butcher shop. With this shift, Myrianne, who has always shown her interest in taking over the business, joins the family. They then focus on the cutting of chickens, beef, and game meats in addition to processing.

 With the growing demand for grain-fed chicken, they reorganized the company in 2014 to refocus on their main objective: the breeding and processing of poultry. In this regard, they built their own slaughterhouse on-site to reduce the stress of the animal during transport and to ensure its well-being from start to finish.

Indeed, the chicks are taken care of from the very first day in the hatchery. They are raised in immense chicken coops lined with wood shavings and are fed exclusively a mixture of plant-based grains prepared directly on the farm, without antibiotics or animal products. The result is an authentic chicken with flavorful meat, raised with the utmost respect for animals and the environment until it is ready for production. 

Thanks to the on-site slaughterhouse, the slaughtering process and product transformation are directly handled by the family. This management, from farm to table, is what makes the poultry from Ferme Rose des vents a premium quality product.

You can discover the excellent products of the Ferme la Rose des vents by visiting our section Poultry. If you are looking for inspiration, we suggest their juicy chicken breasts who lend themselves to all occasions or our remarkable homemade chicken pâté ready to be baked.